The Walking Dead Font

The Walking Dead is a TV series about how people try to survive the zombie apocalypse. Ironically, the symbol of this story was not a skull with bones or a clawed hand but a text-based logo. The inscription is made in soft colors which vary from sandy to earthy and dark green.

The designers chose the Tungsten Black, a concise sans serif font. The large bold print allows the letters to be used as the background for images that hint at the plot twist. We’ll tell you more about this technique below.